Website Evaluation Paper and Prototype for Redesign Essay

Website Evaluation Paper and Prototype for Redesign - Essay Example In order to increase the customers and business there is a desperate need to re-design the website for survival of the Berry’s company and competing with their competitors. In order to achieve the objectives, the company needs to improve the website in three diverse aspects include: the overall design, the user interface and the web marketing to increase the traffic. The improvements in the overall design of the website may include but not limited to the inclusion of a site map, the standardized coding or quality of code, search engine optimization and page layout. The user interface should be improved to get effective and efficient user interaction with the website. The user interface should be simple, easy-to-use and attractive by applying the web user interface standards and guidelines. The website’s visitors are not always the customers, but the objective is to compel the visitors to stop and buy the services, it can be accomplished by the service quality, selection (and the way of presenting services or contents) and the attractive price or offer. The already identified weaknesses of the website can be categorized into the three above mentioned categories. As the contents of the website do not precisely depict the objective of the website. Therefore, it is highly recommended to add a clear objective statement of the Berry’s company, the services that are provided in the bullets need to be elaborated so that these services can be described to the visitors/customer to gain their attention that may lead to a successful sale. Moreover, the contact information needs to be modified in a way that customers can interact with the company’s officer through the website. The contents’ language should represent the real world information so that the customer can easily understand. These recommendations related or categorized into the sale related issues or to stop the visitor to read out contents for a while. The website does not contain a site map and search

Unit 4 Discussion Board Essay Example | Topics and Well Written Essays - 500 words - 2

Unit 4 Discussion Board - Essay Example Mount Sinai NYU Health is an example of a healthcare organization – a holding company – that has a multi-corporate entity. The health organization has several subsidiaries or healthcare divisions serving the greater New York City area. The hospital is listed in the book, Jonas and Kovner’s Health Care Delivery in the United States (2002), as a conglomerate with subsidiaries in ambulatory care, hospitals, and employed and affiliated physician groups. Other subsidiary-companies provide traditional home health services for Medicare, Medicaid, private insurance, and self-payers and other services not covered by federal programs. The organization is centralized, as mission, plans, and CEO financial and acquisition powers are reserved as the parent company’s while local units have separate boards with their strategic authority being limited. (Kovner & Jonas 2002, p. 163). The advantages of a multi-corporate structure in the administration of a healthcare organization such as Mount Sinai NYU Health could be seen in two main areas: profitability and quality of service. In terms of profitability, the multi-corporate structure offers an increase in volume, cost savings, and greater leverage in bargaining with managed care organizations. When it comes to the quality of service, a multi-corporate healthcare organization is said to have improved quality of care that results from standardization and specialized expertise. (p. 164) Another important and obvious aspect about multiple-corporate structure is that it allows for greater flexibility in operations because each division or agency within the whole healthcare organization may assume its own separate legal entity. Therefore, as more services are provided or more subsidiaries are added, the other subsidiaries are less likely to be disturbed. There are critics who argue